Law firm media relations & communications

March 29, 2010

And now, for something completely different — or not?

Filed under: law firm media relations — John Tuerck @ 8:36 pm

As many pundits have observed, the fierce debate over health-care reform reflects the larger question of the proper scope of government in in economic matters. A clever take on that question is this YouTube video, “Fear the Boom and Bust — a Hayek vs. Keynes Rap Anthem.” The video, an innovative blend of style and substance, has garnered more than one million views.

So what does this have to do with law-firm media relations? The decades-old debate between Keynesian theory and the free-market approach of Friedrich von Hayek is important, yet esoteric. Nevertheless, the producers of the YouTube video linked above have found a creative way to frame the debate. In a similar vein, media-savvy lawyers are adept at translating complex legal concepts for a lay audience. That’s not to suggest that lawyers should be posting rap videos to YouTube, but the message is clear: If they can cut through the legal jargon and tell their story in a clear, engaging way, the audience will pay attention.


Leave a Comment »

No comments yet.

RSS feed for comments on this post. TrackBack URI

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

Create a free website or blog at

%d bloggers like this: