Law firm media relations & communications

March 12, 2010

Cutting through the clutter

Filed under: Posts — John Tuerck @ 10:36 am

Lawyers address complex issues, but the aim of this blog is to present simple and straightforward tips on how they can help their firms cut through the clutter of today’s media and distinguish themselves in an ultra-competitive marketplace.

A recovering lawyer and former journalist, I’ve held in-house positions in the marketing departments at two Am Law 100 firms — Hunton & Williams and Ropes & Gray. I draw on that experience when advising clients on a variety of marketing and communications initiatives, from media plans for practice groups to crises and issue management and the publication of attorney-authored articles. I also provide strategic direction on legal directories such as Chambers, improvements to client alerts and other electronic communications, and the drafting and editing of written content.

Please contact me at jtuerck@gmail.com or 781-801-7381.

– John

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